Multiply Media Group (MMG) has announced the appointment of Nouman Usmani as its new Chief Financial Officer (CFO), supporting the company’s continued growth across regional and global markets.

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With over two decades of international financial leadership, Nouman brings extensive experience spanning the UAE, Saudi Arabia, Canada, and Pakistan. His background includes senior roles at organisations such as KPMG, Tamimi Group, and Royal Group, with a strong track record across sectors including oil and gas, real estate, manufacturing, and retail.

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At MMG, Nouman will oversee the company’s financial strategy and performance, playing a key role in strengthening the group’s position as a leading Out-of-Home (OOH) media powerhouse.

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James Bicknell, Group CEO of Multiply Media Group, said: “Nouman’s appointment marks an important step in our journey to scale with precision. His multi-market experience and operational discipline will support our ambitions to grow responsibly while unlocking new value for the group. His expertise will be instrumental as we continue to invest in innovation and expand our footprint globally.”

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Speaking on his appointment, Nouman Usmani added: “I’m proud to join a company that is reshaping the OOH media landscape through a forward-thinking, data-led approach. I look forward to contributing to MMG’s financial growth, driving high-quality insights that enable strategic decision-making and sustainable growth.”Usmani’s arrival reflects MMG’s continued focus on building a high-performing leadership team to support its exponential growth and long-term value creation. His appointment reinforces the group’s commitment to operational excellence as it delivers scale, synergy, and innovation across its portfolio.